The Grand Egyptian Museum hosted the International Conference on Crisis Culture 2025, organized by the Victoria and Albert Museum in the UK in collaboration with the British Council in Cairo. The event brought together a distinguished group of Egyptian and international experts and specialists in cultural heritage, development, and the creative industries.

In his opening remarks, Dr. Ahmed Ghoneim, CEO of the Grand Egyptian Museum Authority, expressed his delight in hosting this global gathering. He highlighted that a conference dedicated to the “culture of crises” underscores the museum’s role as a cultural hub. This institution preserves history and civilization while inspiring a more innovative and promising future.

The conference program features interactive sessions led by experts in heritage, development, and the cultural and creative sectors. Using Cairo as a key case study, the sessions also draw on comparable experiences from across the world.

Serving as an important platform for dialogue and knowledge exchange, the conference offers an opportunity to review best practices on how heritage conservation can contribute to sustainable development, community engagement, and strategies to address climate change.

Hosting this event is part of the Grand Egyptian Museum’s experimental opening activities as it positions itself as a cultural complex and an urban landmark. It reflects the museum’s global standing as a center for innovation and creativity, a guardian of heritage, and a driving force in reinforcing Egyptian identity and strengthening its presence on the international stage.